Is it worth losing a customer over that?
Our family just bought a new car, and we already love it. The only problem is… within 24 hours of buying it, the battery mysteriously died – twice. We didn’t leave the lights on. We didn’t […]
Little is the new big
Just like a tiny rudder can steer a large ship, so also can your tiniest marketing actions make a colossal impact. Case in point: At our local Starbucks the other day, I ordered 2 small […]